TRIBUTE Parfum L’Homme

The Fashion Show Mall on the Las Vegas Strip was all abuzz on a breezy Saturday afternoon for the grand unveiling of JRP Jackson Parfums.  The Jackson family hosted a party to launch a new fragrance line in honor of their son and brother Michael.  It was a grand TRIBUTE.

As a fragrance creator I was able to sample and capture the moment for perfume connoisseurs, aficionados and MJJ fans.  As I approached the top of the escalator MJJ beats had staffers at kiosks along the corridors dancing, jamming and simply having a fab time demonstrating the latest moves, all over… it was a great impromptu TRIBUTE and I could not wait to find the media check-in location and blitz my way over to the event.  Afterall, I had taken a salsa and zumba-tone class just prior to arriving at the mall so I was ready to join in the festivities and move my body along with the rest of the FSM shoppers.  Crowds gathered from all angles from the second & third floor balconies, along the escalator folks were going up but trying to come back down.

The fragrance line consists of four (4) different scents.  TRIBUTE for men; LEGEND for women and LEGACY a unisex fragrance one for Day and one for Night!  After all, the fragrance you wear at night might be a little sexier than the fragrance you wear during the day.

I’m a Nose, a Creator de Fragrance an Artist… not a critic of perfume.  Perfume is a personal expression with creative sensitivities geared for the individual consumer… only you can decide what you like or don’t like. I like the LEGACY duet.  However, my review today is of TRIBUTE for men.

Of course, as far as the event is concerned there are some things I would have done differently or as an additional element for the launch.  I wish I could have coordinated the models. They didn’t seem to know a thing about the fragrances, or the intricacies of how to promote perfume.  They were spraying the LEGACY perfume on the TRIBUTE scent cards… arrgghh!!!  It was confusing and mismanaged and I wanted to scream.  It’s difficult sometimes being an event planner and Creator de Fragrance and to witness something like that.  I introduced myself to Majestic… by the way what a great name for a fragrance… I love the education side of fragrance creation and the prestige of promotions so hopefully I will score an opportunity to promote the JRP Jackson fragrance line.

The models looked absolutely fantastic with MJJ high fashioned signature looks of black and white with touches of red; some with black sequins skirts and fashionable leggings,  6-inch platforms, couture white blouses some buttoned down a few opened for sexiness, MJJ hat really set it off atop some of the models. One sister girl even wore black and white hair.  Yes, black on one side, white on the other and banged out over one eye with streaks of gray imparted in the middle… you go girl!  Other models wore sequin gowns and dazzled the red carpet while posing with Joe Jackson.  Of course, Joe was looking good debonair and sharp as ever in a burgundy tailored suit with matching hat to complete head to toe meticulation.  Some of the guests were rockin the MJJ signature look.  It was fun to see.  The highlight of the event was a tiny tot blinged out in red sequins jacket, the hat, the shoe with white socks of course under black slacks.  He was busting all the moves for the media inside the velvet ropes. It was fabulous, fun and very adorable.  The Creator de Fragrance, Julian Rous Paris and his team from the south of France were all there.    The south of France, Grasse, in the Mediterranean region is known for growing the most exquisite ingredients of rose, jasmine and lavender.

This fragrance doesn’t really exude “Paris” and men like that! They will definitely love the bottle with its royal logo the fragrance is suited for a king.  A sparkling blend of mandarin, lemon and bergamot essential oils from Italy with a few drops of baiser rose wrapped in a woody heart of Canadian pine, supported with rose and jasmine of Grasse and strengthened with French lavender and American cedar. The base note is heavily musky, vanilla and woody with patchouli essential oils and labdanum absolute.

Your man will like this scent.  Although it contains rose, the rose is very transparent. The fruity notes of mandarin and lemon dissipates with the blink of an eye. You end up with the woods of North America.  Congratulations to Joe Jackson.  From the very beginning he was the ultimate business man and manager and continues to be a smooth operator and entrepreneurial genius.  The review for LEGEND & LEGACY will reach our blog shortly.  In the meantime, just buy it!  If you cannot find it contact us here at August Atelier Parfums and we’ll make sure you get it. 

August Atelier Parfums create and name your own signature scent for personal use or retail.  We will work with you to develop your own perfume line.  Complete your Scent Profile online, receive your Scent Analysis & Scent Kit by mail to begin, or visit us in our Las Vegas atelier.  www.augustboutique.com – (1) 888-967-LUXE

Vilma Farrar

Creator de Fragrance

www.augustboutique.com

ZIPPED

Okay, this commercial is so good GO straight to commercial by clicking here.  Hit the back button come back and read about it, lol.

….a brand new collection for men—the Zipped Man line. The first fragrance of this collection named Zipped Premier has already arrived… enriched energetic and sparkling top notes with lemon zest, coriander, mandarin and apple. The heart is very sexy and sensual, Provencal lavender and violet leaves +… The composition closes with a bold and masculine base consisting of resins.

“A mental image of Zipped Premier would express clean and sexy at the same time…like just-showered skin. Primal, instinctive…sometimes you see something, hear something, smell something that cuts right to the chase, pulls your strings, pushes your buttons, revs your engine. Zipped Premier is like that: it goes straight to the heart.”

The face of the campaign is American model Isaac J. Sullivan.  Okay… where is Isaac… Isaac!

 

 

 

Mr. Joseph Jackson to Launch Fragrance in Memory of Michael

Joseph Jackson to celebrate the upcoming launch of JRP-Jackson, a tribute perfume line in memory of  Michael.  A portion of proceeds from the new fragrance line will be donated to charities favored by Michael.

Mr. Jackson’s press conference at Cannes  unveiled exclusive details about the luxury his-and-hers fragrance line, which includes “Tribute” and “Legend,” as well as an upcoming unisex fragrance; both “eau de parfums,” which are currently being manufactured and bottled in Grasse, France, will make their official debut with “A Night to Remember,” the JRP-Jackson launch party on June 9, 2011 at Caesars Palace Las Vegas Hotel & Casino.

Kem to Launch Women’s Fragrance

REPRINT FROM REUTERS.COM

DETROIT (Billboard) – Still basking in the Grammy Award-nominated success of last year’s “Intimacy: Album III,” which debuted at No. 2 on the Top 200 and R&B/Hip-Hop Albums charts, Detroit singer Kem promises he won’t make fans wait another five years for his next album.

“I’m already cultivating songs for the next record,” Kem (nee Owens), who’s currently on tour, tells Billboard.com.

“I’ve got three or four ideas, and I think when we come back to do the Detroit shows (March 25 and April 10) I’ll be getting some cats in the studio and cut some things while we’re there. So we’re thinking about the fourth album right now.”

That said, no direction has revealed itself yet. “The songs write themselves,” Kem explains. “I get enough songs together and the songs will dictate what’s going on and what the album will be. I think for me it works best that way.”

Kem is hardly done with “Album III: Intimacy,” however. He recently recorded a new version of the track “If It’s Love” to be the third single, substituting Chrisette Michele for the duet part originally sung by Maurissa Rose.

“I just wanted to add another dimension to the record,” Kem explains. “That record…throws you back to the days of Anita Baker or Gladys Knight or Patti Labelle, but I wanted something on the record that would be a little bit unexpected. Chrisette is a great vocalist and she’s a radio darling, so I wanted to open it up a little bit and invite some listeners who may not automatically venture to a Kem record.”

Kem may not be done recording new versions of “Intimacy” tracks, either.

“I’ve got this idea kicking around in my head about re-doing one of the other songs,” he reveals, “but I don’t want to speak on it yet. It’s gonna’ require me bringing in some other vocalist, if I have my wish. It looks good on paper, but I’m not gonna say anything ’til it’s happening.”

Kem’s other major project at the moment is a women’s fragrance, tentatively called Secure, which he hopes to have out for limited release by Mother’s Day.

“It’s a warm scent,” he reports. “I love it. My mom loves it, so we’re very excited about it. Initially I’ll be selling it at my shows, just like my first CD, and online, and we’ll let it build from there. I’m very excited about branching out and flexing my entrepreneurial chops in a different arena.”

Chanel Bleu for Men

Chanel Bleu for Men – so excited that Jeff Friday has a great sponsorship from Chanel in support of his  project the American Black Filmmaker Festival.  Check out the Chanel Bleu commercial… directed by Martin Scorsese  –  and when you have time check out www.abff.com  All roads lead to South Beach, July 6 through 10 + a few extra days of R&R on the beach, can’t wait!

Diamonds for Men

August Atelier Parfums: we do make fragrances for men and I have a few clients creating their own cologne so this blog post features a few commercials based upon cologne Pour Homme (for men). 

Enjoy Emporio Armani Diamonds for Men 59 seconds.

I just love the ocean, waves and splash so here’s to Dior Homme 11 seconds.